Steeply — An Indian based distribution dealership of Tata Steel. Rebranding
them to reposition as the premium distributing leader.
Client: Steelply
Year: 2018
Role: Art Direction & Design
Tasks: Brand Identity Design / Branding / Copy
Steelply is an Indian based distributing dealership in which hybrid team works at the intersection of production and retailing. Empowering leading brands to deliver customer-specific needs without the clutter.
Steelply icon is formed by a strong grid system which connect with company’s way of nature. The grid is based from ‘Graphene’ bond which is the strongest unbreakable object in the world. Shaping that grid into an icon was the main objective itself.
