Product naming + Copywriting
The very 1st Hackthon of Uber in the world.
Creative Insight
When time gets a ride with mobility, past becomes present, and present becomes future.
Uber Hack - The Hackathon of Mobility
Uber Creative Team
Copywriting: Pedro Takeshi Ikeda
Art Direction: Paulo Takiuti
Motion Design: Bruno Lanzo
Creative Direction: Fabinho Cerdeira / Vinícius Siepierski
