Mail in coupons for talk show audience.
The CLEANCut Touchless Paper Towel Dispenser was featured on CBS's newest talk show, The Talk. As part of the offering of the segment, each audience member was given an mail-in postcard / order form. The audience member will then fill out the card, mail it in, and a CLEANCut unit will then be shipped to them.
These cards feature a beautiful ornate pattern framing an image of the unit against a red background. The green strip of ribbon was added to communicate a Christmas theme. At the same time, the theme is understated so that the card is not exclusive to the christian holiday, and it may be modified for future promotions (perhaps an anniversary offering or random sweepstakes) by changing a few colors.
The face of the card also has digitally added sequential number identification purposes when the cards are returned.
These cards feature a beautiful ornate pattern framing an image of the unit against a red background. The green strip of ribbon was added to communicate a Christmas theme. At the same time, the theme is understated so that the card is not exclusive to the christian holiday, and it may be modified for future promotions (perhaps an anniversary offering or random sweepstakes) by changing a few colors.
The face of the card also has digitally added sequential number identification purposes when the cards are returned.
To allow the front to solely feature the image of the unit, special considerations were made on the back side to allow the user to both mail in the form, and prevent confusion for the United States Postal Service.
Mail scanning machines search for states and zip codes in the bottom two-thirds of the card. To prevent the machines from confusing the audience members address as the mailing address, the order form was placed in the upper third portion of the card.
Mail scanning machines search for states and zip codes in the bottom two-thirds of the card. To prevent the machines from confusing the audience members address as the mailing address, the order form was placed in the upper third portion of the card.
