Cencosud Credit Card


Cencosud is one of the largest retail companies in Latin America with more than 1,000 stores. Based on the hard economic situation in Argentina, this year they decided not to develop a 2019 branding campaign. So we told them about a real story we saw on the news that challenged Argentine crisis -and any economic crisis. Finally, we made them change their mind.

...

Directed by Javier Lourenço & Antoine Quairiat (Aka Gizmo's Flamboyant Paradise)

TV, Online & Cinemas.


Board.


Link to the true story


Recognitions.

❂ 2019 | Bronze - Animation - Diente (Creative Circle of Argentina)
❂ 2019 | Included into Wunderman Thompson Global Showcase
❂ 2019 | Top 10 Ads Leaderboard Argentina - Film - YouTube


Cencosud Credit Card
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