PT
Como operários da criação de símbolos, Usina reflete de forma irresponsavelmente irônica o conceito de cidade codificada descrito por Jean Baudrillard [1929-2007]. Para o autor, a sociedade pós-industrial passa a regrar o mundo não mais a partir da força de produção fabril, do trabalho, mas sim a partir de um complexo sistema de signos midiáticos, ou seja, a metalurgia transforma-se em semiurgia.
EN
Usina [u.zˈi.nɐ] - Means Factory in brazilian portuguese.
As workers of symbol creation, Usina irresponsibly ironicaly reflects the coded city concept described by
Jean Baudrillard [1929-2007]. For the author, the post-industrial society begins to regulate the world no longer
from the power of factory production, from work, but from a complex system of mediatic signs, that is, metallurgy
is transformed into semiurgy.
As workers of symbol creation, Usina irresponsibly ironicaly reflects the coded city concept described by
Jean Baudrillard [1929-2007]. For the author, the post-industrial society begins to regulate the world no longer
from the power of factory production, from work, but from a complex system of mediatic signs, that is, metallurgy
is transformed into semiurgy.
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