A gift product created to commemorate the 10th anniversary of its founding. The theme is the Japanese athletic meet, representing the athletic meet's competition in graphic form and composing it with typography. In Japan's athletic meet, there is a history of being divided by two teams, the red team and the white team, and the theme color is red, which symbolizes it.
The boldly arranged triangles are praying for future growth. We used Frutiger, which is used as a client corporate font, and divided and transformed the characters in order to have them recognize the shape of the font again.
Printing is done by hand with silk screen.
AWARD:
TOKYO TDC 2016 :
Package Department Selected
Small Graphic Department Selected
Applied Typography 27 Japan Typography 2017 :
Visual Identity Department Selected
The boldly arranged triangles are praying for future growth. We used Frutiger, which is used as a client corporate font, and divided and transformed the characters in order to have them recognize the shape of the font again.
Printing is done by hand with silk screen.
AWARD:
TOKYO TDC 2016 :
Package Department Selected
Small Graphic Department Selected
Applied Typography 27 Japan Typography 2017 :
Visual Identity Department Selected
