Quán Ụt Ụt is an American-style BBQ restaurant chain based in Ho Chi Minh City. Their approach is to stay as close as possible to the authentic style but put a small twist on it to fit the Vietnamese palate and style.

We worked with them to develop their brand and produce content to market on social media. Among them is one of our favorites, unglamorously titled, "Phim Con Heo".

This video celebrated the birth of their second restaurant, the  Bacontainer, along the river in Binh Thanh Dist.

Ụt Ụt Got Talent – A spin-off of Vietnam's Got Talent, plus BBQ. We held a promotion, inviting customers to show off their talents in the restaurant and receive a discount on their meal. This content we leveraged on social media and published on their website.