As senior art director for Nautica.com, I performed an initial redesign for Nautica's "Navigate Life" campaign, followed by multiple annual UI updates.
Highlights & Accomplishments
• 3 years of creative strategy, art direction and web design
• Responsive UI design to help maximize conversion and ease of use
• Online marketing support for seasonal promotions, sales events and new product launches
• Responsive UI design to help maximize conversion and ease of use
• Online marketing support for seasonal promotions, sales events and new product launches
Awards
2006 Web Marketing Association Winner / Nautica.com – Standard of Excellence
Nautica.com "Navigate Life" Campaign / Look & Feel - Year 1
Nautica.com "Navigate Life" Campaign / Look & Feel - Year 2
