DESLEE-CLAMA
Bedding "Sleeping Tomorrow"
Mission
Deslee Clama (now part of the Bekaert Deslee holding) and Velda bedding sought to explore the future of
sleep and to present this future to consumers. They commissioned Yellow Window to come up with an innovative concept that would reflect the future of sleep and rest, while remaining focused on users.
sleep and to present this future to consumers. They commissioned Yellow Window to come up with an innovative concept that would reflect the future of sleep and rest, while remaining focused on users.
2013
Result
Yellow Window designed a fully innovative bedding concept that brings together feelings and activities related to well-being. From listening to relaxing music and web surfing to creating atmosphere through lighting – "Sleeping Tomorrow" is a concept that provides relaxation, restful sleep and a gentle awakening. By using technically innovative fabrics such as phonic isolation, antibacterial textiles using nanotech, or integrating sensors, this design concept provides a solution that is innovative, beautiful and durable.
Sleeping Tomorrow concept was launched by Velda, a large bed manufacturer, under the Muon Haven brand.
