Rethinking how art is approached
Pens’arte

Pens’arte is an online platform that aims to promote, discuss and boost the most relevant cultural events happening in Portugal, as well as introducing new emerging artists. The name merges the Portuguese words Pensar (to think) and arte (art).

The branding revolves around the literal meaning of what’s art and how it’s displayed. This was achieved by turning the logo into a frame, enabling the white space to work as a canvas. This concept is extended throughout the graphic applications, where the white space is then replaced with several pieces of art. 


CLIENT
Pens’arte

AREA
Branding, Graphic Design
Pens'arte
509
7,236
30
Published:

Pens'arte

Pens’arte is an online platform that aims to promote and discuss art in Portugal.
509
7,236
30
Published:

Tools