Branding // 2016
Pedra Quente is a pizzeria & brewery, located in Vila do Conde. It differs from a complete and diverse menu, with an emphasis on innovative Italian-inspired dishes combined with traditional Portuguese cuisine, cooked delicacies in a wood-fired oven, creating unique and timeless flavors.
In 2016 they challenged Inspirina to develop the graphic identity, which until then, was secondary in the business. The inspiration came from the name, Hot Stone, and we created an identity that reflects fire and stone. The colors used are also a reflection of the same concept.
We develop the graphic identity, and apply the same in all media where the brand communicates, from the menus, business cards and activating the brand on social networks.