An Oregon Original
OLYMPIC TRACK AND FIELD TRIALS SUMMER ’08
Campaign for Columbia Distributing to highlight beverage brands produced in Oregon, targeting visitors in the Eugene, Springfield area during the Olympic Track and FieldTrials. The logomarks feature layered runners and track lane photo images in University colors, without breaching trademark restrictions. Various point-of-sale materials were produced in-house including banners, stickers, bottle neckers, 6-pack cards and advertising.