Natura is an Australian based jewellery company who carefully and loving handcraft their pieces, inspired by the diverse Australian Landscape.

Building on the beautiful uniqueness of Australian landscapes and flora, the brand centres around the theme of natural beauty, textures, colour, and stories.

The clean, simple, timeless logo harmonises the brand name and leaf icon together. Sans serif typeface references the sturdy nature of materials used in the jewellery pieces whilst the icon suggests a soft delicateness that comes from being lovingly handcrafted.

Project includes: brand development, identity, packaging and UI / web design.