EMPHASIZE THE QUALITY OF A PRODUCT WITH COLORS, MATERIALS AND FINISHES.
For this project, we worked on some variations of CMF for the client Zeiss. We worked for the Victory binoculars which are the premium range of products at Zeiss. The task was to bring high quality materials in order to differenciate the different ranges of product within the collection of binoculars (Terra, Conquest & Victory).
Client /
Zeiss
Design consultancy /
Kiska
Creative direction /
Nils Radau
Designer /
Stéphane Pietroiusti
Year /
2016
Status /
Available on the market
