TodoMejora — A Happy Ending

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TodoMejora™ — Membership Campaign

It Gets Better mission is to communicate to lesbian, gay, bisexual and transgender youth around the world that it gets better, and to create and inspire the changes needed to make it better for them.

We believe in a world where hope outshines fear, and this campaign is about passing that hope to kids, keeping them away from homophobic bullying, harassment and violence.

Agency: TBWA Creatives: Juan Vargas, Gastón Nova, Jaime Riquelme, Samuel Lombardo Year: 2017