Naming, Brand Idenity, Stationary
Maika is a convenience store that provide everyday needs which is located in Merr Street, Surabaya. There are three main aspects in this store ; uniqueness, quality, and variety. Maika itself means positivity inline with the owner's vision that is to give a positive impact for people around.
Fanrong Studios was requested to concept Maika's brand identity, so our recommendation for the big idea is "Anything you need under one roof". The emphasis is on transformable logo to embrace Maika's main aspect and growth business