Possessed by rhythm - your body's unstoppable reaction
to an infectious tune or beat. An impulsive movement or
'jerk' which spreads through every part of the body like
a domino effect. It spreads quickly affecting everyone
and everything it touches. Unashamedly letting go…

Director: Carl Addy
Art Director: Carlos Carrasco
Creative Director: Roberto Bagatti
Associate Creative Director: Anna Caregnato
In-house Producer: Cristina Mazzocca
Executive Producer: Luke Colson
Producer: Sophie Hogg
Production Company: The Mill London
Music & Sound Design: Alan Boorman
Agency: MTV World Design Studio Milan
Client: MTV Networks International