Printed Advertisement Art Direction: Community
Advertising Art Direction & Design: Community Sponsorships
Located in a small, tightly-knit East Texas community, it was consistent with company values for Motor Trike to act as a sponsor for various local events. As a true integrated marketing effort, it was also important to boost public perceptions of the company by  regularly engaging in goodwill efforts. One sponsorship avenue was that of placing an ad in the local high school's fall football program. Designing this type of advertisement was a small departure from the advertisements I was accustomed to placing in large publications; however, the branding was consistent with the combined goodwill and product-showcasing effort that the company sought to create.

Please find the full PDF spreads with higher quality as uploaded to Dropbox: 
Printed Advertisement Art Direction: Community
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Printed Advertisement Art Direction: Community

Ad Art Direction & Design: Community Sponsorships
2
19
0
Published:

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