Motorcycle & Powersports News (MPN) is available to business consumers as a published resource for the latest industry news, consumer insights, and powersports dealer-centered innovation. It was a key advertising channel for Motor Trike. Again, I led the extension of the company's rebranding efforts to our ad placements in MPN, which was also my first B2B campaign project. The campaign brought on new dealers and proved to be a great B2B platform. Examples of the first campaign in MPN are shown below.
Please find the full PDF spreads with higher quality as uploaded to Dropbox: