LENOVO ADP Campaign 2017
Lenovo had just launched a regional campaign focusing on giving the assurance to their customers on worry-free products and services. Therefore, we came up with 26 things (one alphabet at a time) to say about their offers. Each alphabet portrays the humorous side of daily life, appearing in some form of a bad experience only a computer/laptop owner could understand.
Art Director /
Priscilla Ng
Illustrators /
Leong Wai
Shanny
Angela Thung
Cherries Lim
Lin Ming
Benny
W-ings Acora
