EIGA Strategic –––– Brand Design
Monday’s brand indentity sets new visual standards for the IT industry
Monday Consulting develops new, powerful structures for the complex communication and interaction systems that large companies need. Instead of drawing upon established, seemingly technical design elements, we have set off on new paths with Monday.
EIGA developed a modular character code to create an unique visual identity. The combination of forms stands metaphorically for the constantly newly emerging program code and is our tool to create a distinctive profile in the market and a clear differentiation from the competition. The living Monday brand is intended to become especially attractive for potential employees.
