Branding and Identity for Western Groves, an independent olive oil producer and eco-ranch in Western Australia.
The initial brand mark was created to represent both main product lines – olive and honey products – with a subtle illustrative change within the main monogram.
Above: it's not often I'm lucky enough to have a client brave enough to take a risk on something usually as mundane as stationery. We went for printing green ink onto white paper to retain the white of the logo, with the intent to overprint black with letter content.
Note: special thanks to Western Groves for indulging my love of puns: introducing the first ever With Condiments slip!
The Western Groves product range has developed over many years since its first launch, and above is just a small sample of the packaging I've produced.
Below: Ambitious and decorative display stand design:
