The RED X Games is an annual Functional Fitness Challenge supported by Sport Singapore as part of the Nation’s sporting culture development – Get Active! Singapore. The 2016 campaign was translated into a set of considered circuits and courses extended along the scenic Marina Bay. 
For the competitive athletes and fitness fanatics, having a high level of functional fitness aids athlete to fulfil their maximum potential throughout their sporting career. For the others, being functionally fit eases the physical tasks in the everyday life. 
The RED X Games encapsulate the essence of pushing limits and achieving goals through esprit de corps. X marks the spot for the limitless potentials and possibilities. 
Client — RED X
Creative Director — Kai Yeo
Designer — Anthony Lew
Photography — Ming
Project Management — Edmund Seet
Year — 2016 
RED-X Games – Branding a Fitness Challenge
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RED-X Games – Branding a Fitness Challenge

The RED X Games is an annual Functional Fitness Challenge supported by Sport Singapore as part of the Nation’s sporting culture development – Get Read More

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