Sogegross is a major italian grocery wholesale company.

I recently worked on their web presence, doing a consistent restyling.

I have to admit, this type of business is usually poor in terms of design and visual appeal (in Italy, at least). Moreover, the client was very demanding and not quite familiar with web mechanics.

What i did was to design better organized contents with more useful informations for the user and a more intuitive interface. Simple as that.

Url: www.sogegrosscash.it

Agency: Key-One