CONNECTIONS is a full service Real Estate company based in Bangalore. The company needed a fresh identity and a visual overhaul. The brand is 15 years old and needed their positioning to be re-looked at. Thus their service provisions could be customised as per the new positioning. This also involved looking at the company's service design and how it could be improved.
After interacting with the owners and the employees we decided to create a positioning around human connections, which are integral part of how they conduct their business. This idea was translated into the logo, the tagline and all other collateral.
Custom icons were created in line with the visual identity, for the various services offered by the brand.
Business collaterals were also developed for the brand.
