Gu Sobral's profileLucas Aguiar's profile

Q/Snack

Branding
A project powered by Equity Design
 
Art Direction & Design: Lucas Aguiar, Gu Sobral, Sergio Magalhaes
Character Illustrations: Gu Sobral
3D Illustrations: Un Mariachi 3D Studio
Copywrite: Alessandro Garcia
 
 
What's the story?
 
When it comes to quinoa, everything is impressive. It's called super food.
Recommended by NASA. Considered best plant food for human consumption.
 
The question is: if it is so complete, so healthy, so nutritious, what is really missing to be widely consumed? We came to the conclusion: the lack of taste. Or tastes. Thus we face the challenge of creating quinoa snacks with flavors to lick your fingers.
 
So yes, we did it.
No gluten.
No sugar.
No lactose.
 
 
Identity
 
 
3D Mandalas and products
illustrations for packaging
 
 
 
Character Design for Q/Snack Kids
 
 
 
Packages
 
Minibooks
Tiny illustrations for Q/Snack minibooks
 
 
 
 
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Q/Snack
Published:

Q/Snack

As a project powered by Equity Design, Q/Snack comes with an unique idea: to transform quinoa, a food rich in nutrients, in a tasty snack with no Read More

Published: