02/04/12
DISCOVERY CHANNEL 3.0 ID
Alessandro Durando // Daniele Gavatorta // Lorenzo Levrero
YEAR: 2012
TYPE: Ident
WHAT: Concept, Design, 3D, Art Direction, Animations
CHANNEL WRITER / PRODUCER: Giulio Tiberi, Silvia Morganti
CLIENT: Discovery Channel
Discovery Channel called us again to do a special promo for the rebrand of their channel, showing their best series and documentaries. It was important for the client to show the faces of the channel itself and give the viewer an exciting experience of smart entertainment. We decided to work again with the camera mapping technique.
The result is a timeless piece of emotional beauty, capturing the world of Discovery Channel with breathtaking bullet time scenes.
DISCOVERY CHANNEL 3.0 ID
Alessandro Durando // Daniele Gavatorta // Lorenzo Levrero
YEAR: 2012
TYPE: Ident
WHAT: Concept, Design, 3D, Art Direction, Animations
CHANNEL WRITER / PRODUCER: Giulio Tiberi, Silvia Morganti
CLIENT: Discovery Channel
Discovery Channel called us again to do a special promo for the rebrand of their channel, showing their best series and documentaries. It was important for the client to show the faces of the channel itself and give the viewer an exciting experience of smart entertainment. We decided to work again with the camera mapping technique.
The result is a timeless piece of emotional beauty, capturing the world of Discovery Channel with breathtaking bullet time scenes.
