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    A campaign to mark the launch of the Brahma Extra trio, a Brahma's special beer line, with strong flavor and personality, demanded to us by Afric… Read More
    A campaign to mark the launch of the Brahma Extra trio, a Brahma's special beer line, with strong flavor and personality, demanded to us by Africa. It started in choosing ideal woods, went through the toolbox and ended up in images. We started from a rough wooden bottom, which would wrapped the bottles, following the main colors of each package. The illustrations would help to tell a little of the flavor of each beer. All surfaces were assembled with minimal detail in mind: wood grain quality, patina with overlapping of at least two colors, special paints, pyrograph and even the use of golden makeup powder. Afterwards the packages were photographed along with the backgrounds and the pieces were digitally treated. Ficha Técnica: • Agência: África • Diretor Geral de Criação: Sérgio Gordilho • Executive Criative Director: Rafael Pitanguy • Head of art: Humberto Fernandes • Associate Criative Director: Erico Braga e Pedro Bullos • Criação: Erico Braga, Rick Garcia • Art Buyer: Carmen Castillo • Fotografia: Pict Estúdio e Manolo Moran Read Less
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