Hi all!

 

I'm back again with another major project update. For this project, I was responsible for the redesigning and rebranding of a local fast food chain's overhead menus and product branding.

 

Buba Joes is a Fast Food restaurant who sell Burger meals, Chicken, fries, wraps and more. What they wanted was to refresh their current overhead menu and to add individual branding to each of their meals. This would help to differentiate them from the competition and bring a unique element to the store.

 

Below are the existing overhead menu and the re-designed menu I created along wit th logos I designed for each individual meal.

As well as redesigning the Overhead menu and individual logos, I also provided photo retouching and manipulation. Some of the images of the food stock required editing to look more appealing to the consumer...

I continued to take separate elements from various pictures and compose them together to make the correct burger.

As well as Photo retouching, I also created some original elements that would be used for the overhead menu. Below is the 'Munch Box' I created. This was used to highlight the £1.69 meal deals.

Thanks for taking the time to look at this project, I'll be back soon with another major project update :)

 

Steven