Challenge::
Jello brand has been around for over a hundred years. They have implemented many looks and designs as trends changed. They are currently looking for a new look that would appeal to the new generation and help to increase sales.
Solution:
I created an updated package design for the Jell-O instant pudding and pie filling. Jell-O sits on a shelf with lots of small boxes. I decided that a geometric design with lines that connect can create a bigger visual impact. I also incorporated the use of pure photography of fruit. This would appeal to eh growing interested in more natural foods.
Jell-o Repackage
Published:

Jell-o Repackage

I wanted to create a new modern look for the Jell-O packaging. I used a strong diagonal line in order to increase shelf impact.

Published: