• Add to Collection
  • Tools Used
  • About

    About

    Website Link : www.zangsouthafrica.co.za ZANG, a caffeinated chocolate bar has recently been introduced into the South African market. It the fi… Read More
    Website Link : www.zangsouthafrica.co.za ZANG, a caffeinated chocolate bar has recently been introduced into the South African market. It the first of its kind and a brand with a lot of drive and potential. Functional Delight describes the product as a whole, which is why we found it fitting to use this as our concept and a driven entity behind the micro-site for ZANG. Because of the nature of Caffeine and Chocolate beautifully crafted together we thought that we would explore these two entities. Caffeine would represent the functional part of the brand whilst chocolate served as the delight. We then decided to craft an app that would appeal to ZANG’s target audience and therefor serve as a body that could live longer and created brand awareness in a longer time period. Because of the products functional benefit and the fact that it is a booster we developed a booster app, if you will, that would be able to tell users the percentage of their mental capacity used whilst texting and whether or not they were in need of a boost. Read Less
    Published:
The App
ZANG is a text base app that is synced to all of the apps on your phone that host text supported features. The app is designed to path your texting statistics by following up on and counting the amount of words you’ve typed, by doing this the app also interprets your mental capacity or the level of brain power you’re on whilst using your phone and texting. ZANG will then draw up your statistics in the form of a fun and comic comparison, making it a functional app with a delightfully sweet reward at the end. 
An average percentage will then be calculated in order to determine whether or not your mind is taking on some strain and in need of a boost. The app will do this by counting the amount of backspaces and auto- corrects you’ve in conjunction with the words you’re typing throughout your day used and tally them against these words displaying a percentage in the form of a little pop up 
Website
Hand coded.
Link in description.
Fully responsive