Viber Stickers Pack - "Hai Malaysia!"

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After a pitching session with a few design agencies, Tsubaki have succeeded to join hands with Viber, an international mobile communication app, to create this new sticker pack. The main highlight about these stickers design is to feature the unique local lifestyle & culture of Malaysia, which includes popular facial expressions and slang in ‘Manglish’ (Malaysian English) and Malay. Viber’s original characters – Freddie, Eve & Rocco, plays a role to visualize the content for each sticker design. It was indeed rather challenging since the original character’s design / styling and personality needs to be well maintained, but the team was able to pull through as the creative progress goes, from concept & idea development all the way till digital stage.

Curator / Vivian Toh

Art Director / Susanne Low

Illustrators / Huang Shih Wan, Ivy Tsai, Py Choo & Lina Li