Victorinox Swiss Army Knives provide customers with a plethora of tools right in their pocket. They value adventures and prepare you for life's challenges, whether you expect them or not. Currently Victorinox is valued as one of the most reliable knives on the market. 

This campaign is based off of personal stories from loyal customers posted online. By looking at these ads consumers will be intrigued to read the whole story and see how reliable Victorinox Swiss Army Knives can be.