#SnapNZ
Web design concept
To celebrate Waitangi Day and all things New Zealand, The New Zealand Herald's marketing team proposed to run a photo competition on nzherald.co.nz. This tied into the Herald’s long history of celebrating the past, while moving forward with the new, by executing this modern digital promotion.
Client: The New Zealand Herald / Engage Sciences
Created: January 2015
The brief was to encourage consumers to upload their unique images of NZ via Instagram, Twitter or the promotion page using the hashtag #SnapNZ. Visually it was requested the site has a 'Kiwiana’, New Zealand, Summer, Heritage feel.
Client: The New Zealand Herald / Engage Sciences
Created: January 2015