BRIEF: Use emerging technology to either advertise a product.
STRATEGY: An app that combines Google Glass and tablet devices to aid Alzheimer suffers.
CONCEPT: Trace is an app that aids people with early stages of Azhemier's. Google Glass has facial recognition, maps, reminders, photos, that sync with cloud storage to the app on the tablet device where the information can be viewed in a timeline.
People involved:
Emily Lewis (myself) : research, art direction, casting, post-production.
Darren Wanklyn: idea, research, design, filming, editing.
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