Character concept to use on the company website to help illustrate the product they make. The characters will all be standing (architect could be sitting) and clearly identifiable as to their profession. Eventually they will have a speech balloon attached so they are to be seen as speaking (e.g. "I need a sign that will ...). Positions can be facing left or right as we will have the solution in the middle of them.
Need a photographer (male), interior designer (female), architect (male), marketing person (female), graphic designer (male or female) and a sales person who could be one of their operators (they make special printers).