Kimberly Chacra's profile

Rebranding Remodelista

Remodelista is a sourcebook for considered living. This valuable resource features advice on how to change your living space, articles on how to organize, inspiring photography and a hub of all things encouraging positive improvements. However, the current branding reflects a different message. I gave myself a 15-hour window to solve this problem. I redesigned the company logo to reflect the brand's overall personality and character in a more playful way. The custom font was created to highlight Remodelista as an approachable and attainable platform for being inspired. 
 
For more information on this project please read my blog post.
Rebranding Remodelista
Published:

Rebranding Remodelista

My goal is to pick a brand a day and redesign the company's branding identity. Asking myself: How can I improve the company's overall image? How Read More

Published: