Sprig is the simplest way to eat well. The Sprig App features a daily rotating menu of three seasonal, sustainable and delicious meals designed and crafted by former Google executive chef, Nate Keller. 

 

However, the current logo doesn't suggest the service's main purpose, the color teal isn't necessarily one I would associate with nature or healthy eating and several other companies named 'Sprig' have very similar logos with the letters sprouting leaves. I gave myself a 15-hour window to solve this problem. I redesigned Sprig's logo to feature plate and silverware iconography to highlight that Sprig is a meal delivery service.