Fitamin X The HYUNDAI POP-UP Store
We created the package design and pop-up store wall graphics for Fitamin, a personalized healthcare platform service that cultivates healthy habits in individuals across diverse lifestyles. To visualize the essence of the brand, we used the concept of Habit Tracker, which tracks achievements within a certain period.
Fitamin’s Habit Tracker Grid, a key visual element, incorporates essential text content, such as the brand slogan and nutritional supplement ingredients, complemented by circular graphics in the form of dietary tablets. This design symbolizes the journey towards a healthier daily life guided by Fitamin. The graphic assets featured in the package design also extend seamlessly to various applications of the Fitamin brand.
Fitamin’s Habit Tracker Grid, a key visual element, incorporates essential text content, such as the brand slogan and nutritional supplement ingredients, complemented by circular graphics in the form of dietary tablets. This design symbolizes the journey towards a healthier daily life guided by Fitamin. The graphic assets featured in the package design also extend seamlessly to various applications of the Fitamin brand.
CLIENT: Fitamin
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DESIGN WITH: Fitamin C-Lab Team Myung Jin Jeong
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POP-UP STORE DESIGN: NIIIZ DESIGN LAB
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PORTFOLIO PHOTOGRAPHY: Jinsol Kim
