THE BIGGEST & THE MOST COMPREHENSIVE HALAL LIFESTYLE EXHIBITION IN INDONESIA IS FINALLY HERE!
Muslim LifeFest is the culmination event of its counterpart Muslim LifeFair. With a total of 885 exhibitors and 150,000 visitors after only 3 times organized (including this project). Held in ICE BSD, one of the biggest and famous event & exhibition establishment around Jakarta, this event has everything from halal culinary experience, fashion brands, islamic schools, to halal finance, & many more!
Along with the campaign "Collaboration For The Ummah" we've came up with this visual. We tone down our inner-unorthodoxy-personality a little bit for more of a reliable & friendly look that is easy to be recognize and applied through all touchpoints like social media, print media & videotrons.
As the organizer suggested, we must communicate visually what's in the event along with being appealing to their biggest market: Muslim Families & Kids. We use signage inspired shape and illustration as icons (graphic support) to represent everything visitors/exhibitors can experience in this event.
@indonesiamuslimlifefest & @muslimlifefair.id
Event Organizer: Lima Events | @lima.events
Social Media & Design Partner: Hibbu Creative | @hibbu.id
Hibbu Social Media Specialist & Supervisor: Shandi Farizki | @kamiki.a
Hibbu Design Concept & Key Visual: Hanif Rifandi | @hrifandi_
Event Organizer: Lima Events | @lima.events
Social Media & Design Partner: Hibbu Creative | @hibbu.id
Hibbu Social Media Specialist & Supervisor: Shandi Farizki | @kamiki.a
Hibbu Design Concept & Key Visual: Hanif Rifandi | @hrifandi_
