Heinz enters the world of football celebrating those fans that are always at the stadium,
but never inside, the paninari: true Italian stadium heroes.
"Heinz Proud Sponsor of Calcio Mangiato" is a creative platform that ties in with all those moments where football and food coexist
(can you even imagine a salamella at the stadium without sauces?).
While the paninari enjoyed the game inside the stadium on the outside, three exceptional chefs kept the food trucks running (creating delicious contents for their social media).
CREDITS:
Chief Creative Officers & Partners: Livio Basoli & Lorenzo Picchiotti
Creative Directors: Davide Labò & Luca Riva
Head of content: Ludovica D’Aquino
Art Director: Mariano Barresi
Copywriter: Alessandro Magnani
Junior Art Director: Marzia Cimino
Junior Copywriter: Camilla Viganò
Client Director: Elena Panza
Account Director: Martina De Siervo
Account Manager: Silvia Asta
Chief Strategy and Innovation Officer: Lorenzo Foffani
Strategy Director: Marco Mammino
Integrated Production Director: Matteo Pecorari
Senior Producer: Maria Chiara Muglia
Producer: Vincenzo Perrotta
Head of Physical Production: Simone Raddi
Junior Production Coordinator: Francesca Di Donna
Post Production Director: Seba Morando
Post Producer: Miriam Ottina
Senior Film Editor: Niccolò Gobbi
Motion Designer: Gabriele Frigimelica
Junior Film Editor & Motion Designer: Federico Catania
Editor: Davide Vitola
Colorist: Giorgia Meacci
Musica e mix: Magma Music Agency
Regia: Alessandro Redaelli
Autore: Ruggero Melis
DOP: Tommaso Merighi
Scenografia: Amalia Valsecchi
Fotografo: Glauco Canalis
