Andrews Blueprint is a printshop in Salinas CA. They have been in business for decades but many of their clients were local construction companies. They wanted to rebrand their business to highlight their design services and show prospective clients that they did more than print blueprints. The owners were very involved with the local community, particularly the annual Salinas airshow. The paper airplane is a symbol of speed and communication but also illustrates their involvement in local events. I came up with a bright color palette and tasteful modern typography to compliment their new logo.