Engaging a Diverse Audience and Inspiring Support By Amplifying The "Under The Lights" Short Film From Director Miles Levin. 

Filmmaker Miles Levin sought our expertise at Dan Ortiz Marketing Consultants to generate buzz and create a meaningful connection between the public and his short film, "Under The Lights." The film aimed to shed light on the universal experience of silent struggles and the feeling of isolation.

Through careful targeted messaging, public outreach, and the development of a custom Instagram filter, we were able to reach a vast and diverse audience, including a demographic often overlooked in traditional marketing efforts. 

Our approach was met with enthusiastic support from fans and organizations who agreed "Under The Lights" is a powerful tool for fighting stigma and raising awareness for those affected by epilepsy. They supported the short film converting into a full length movie with donations, social media shares, and the use of the Under The Lights Instagram Filter.  

Thanks to our efforts, the film's message reached a much wider audience than would have been possible through traditional marketing channels alone. Our client was thrilled with the results, and we were proud to have played a part in such an impactful project.

Significant Impact and Metrics:

Expanding Reach: Through our efforts, the film's message transcended traditional marketing boundaries, resonating with a significantly broader audience.

Targeted Engagement: We achieved a remarkable 55% increase in overall engagement, which underscored the effectiveness of our messaging and outreach tactics.

Organic Growth: Leveraging our strategy, we also witnessed a notable 2.75% increase in followers, further amplifying the film's reach and impact.