EN //
In connection with movements seeking sustainable innovation, Consultoria Vegana offers a guide for conscious plant-based consumption. The brand centers veganism as a commitment to the future, and offers a specialized service on how to expand, improve or create animal cruelty-free experiences in commercial establishments, hotels, restaurants, etc. Therefore, a focus on the mission of Consultoria Vegana, and of finding real and quality vegan alternatives for partner companies, was the central axis that guided the creative process. We arrived at a minimalist-inspired visual narrative, which uses lines and geometric shapes as graphic elements, modern sans-serif typography and a warm color palette in contrast with black tone.
In connection with movements seeking sustainable innovation, Consultoria Vegana offers a guide for conscious plant-based consumption. The brand centers veganism as a commitment to the future, and offers a specialized service on how to expand, improve or create animal cruelty-free experiences in commercial establishments, hotels, restaurants, etc. Therefore, a focus on the mission of Consultoria Vegana, and of finding real and quality vegan alternatives for partner companies, was the central axis that guided the creative process. We arrived at a minimalist-inspired visual narrative, which uses lines and geometric shapes as graphic elements, modern sans-serif typography and a warm color palette in contrast with black tone.
PT //
Em conexão com movimentos que buscam inovação para a sustentabilidade, a Consultoria Vegana oferece caminhos para o consumo consciente. A marca tem o veganismo como bandeira de comprometimento com o futuro, e oferece serviço especializado de como ampliar, criar ou qualificar experiências livres de crueldade animal em estabelecimentos comerciais, hotéis, restaurantes e afins. Por isso, a coerência com o posicionamento da Consultoria Vegana, de encontrar alternativas reais e de qualidade para as empresas parceiras foi o eixo central que guiou o processo criativo. Chegamos à narrativa visual com inspiração minimalista, que utiliza linhas e formas geométricas como elementos gráficos, tipografia moderna e sem serifa e paleta de cores quentes em contraste com tom de preto.
