FACES

Branding




FACES

Faces is a new cultural media journal in Melbourne, Australia. The aim of the brand’scontent is to showcase locals, friends, and others in the community, inspiring viewers with their personal style. More importantly, Faces aims to fulfill the need for human connection, friendship, encouragement, and self-expression.By making the audience feel seen, the project creates a space to cultivate interest in individualism and style. Ultimately, it fosters a sense of friendship with the brand itself.

We created some fun graphics with a strong personality inspired by contemporary street visual culture. For this project, we collaborated with our friend Israel Hernández to generate a cool language through playful doodles and letters to express creativity, kindness, and friendship. The result is a visual approach that is inspired by expressive, fun, and carefree street culture, supported by a direct and noisy typographic treatment that evokes both the sensations and stimuli of the street, as well as digital interactions through social media.

Client: Martin Bou-Mansour
Services: Brand Identity, Graphic Design, Lettering
Location: Melbourne, Australia
Art Direction & Design: Ochodias
Doodles and Lettering: Israel Hernández
Year: 2022






Design by Ochodias


FACES
Published:

Project Made For

FACES

FACES is a new cultural media journal in Melbourne, Australia. The aim of the brand’s content is to showcase locals, friends, and others in the c Read More

Published: