We created a series of 4 educational videos for the Sonar Platform, meant to facilitate access to the crypto world.
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Each episode is 30 seconds long and tackles complex arguments - from crypto wallets to stablecoins and staking - distilling them into user-friendly information pills, facilitating both simplified access and knowledge.
Episode 1 — Crypto Wallet
On the visual side, we used a vibrant and playful colour palette, in tune with the crypto finance world, and simple shapes to help explain complex arguments. Gradients and a touch of fine grain also add a more tangible touch to a quintessential digital environment.
Episode 3 — Stablecoins
Thanks for watching :)
Credits — Creative Direction Cristina Pasquale + Art Direction & Design Arianna Cristiano + Illustration Andrea Vago, Sara De Lucia + Animation Lead David Cubitt + Animation Riccardo Chiara, Fabio Orlando + Producer Daniel Ceballos + Copywriting Emilia Barbu + Portfolio Giovanna Crise
Credits — Creative Direction Cristina Pasquale + Art Direction & Design Arianna Cristiano + Illustration Andrea Vago, Sara De Lucia + Animation Lead David Cubitt + Animation Riccardo Chiara, Fabio Orlando + Producer Daniel Ceballos + Copywriting Emilia Barbu + Portfolio Giovanna Crise
