Social media Layout design: AVOGEL
The briefing
A.Vogel is a pioneering brand in natural medicine. Of Swiss origin, the brief was based on introducing the brand in the Spanish market through the development of its visual image and brand voice in its social networks.
A.Vogel is a pioneering brand in natural medicine. Of Swiss origin, the brief was based on introducing the brand in the Spanish market through the development of its visual image and brand voice in its social networks.
The essential goal was to reflect the origin and values of the brand, based on nature, health and a return to a pure state, adapting the communication to the local market as well.
Its visual development is based on the travel and botanical notebooks of Alfred Vogel, founder of the brand.
They aim to go beyond the digital medium to transmit the value of handmade, artisanal and natural products.
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