Vital Branding
Vital branding for a dynamic, connecting organization! We created the brand strategy and brand identity for Vitaliteitscampus (transl. Vitality campus), an initiative of Alfa-college and partners including FC Groningen, SKSG, Stichting de Hoven and more than 30 other organizations. Vitaliteitscampus has everything in store for anyone that wants to contribute professionally to a vital region, now and later.
Vitaliteitscampus moves you!
Vitaliteitscampus is the beating heart of vitality in our region. It is the place where students, social institutions and corporations meet for education, research and joint initiatives that boost the physical, mental and emotional health in the region. Young, lively, energetic, colorful, inspiring and agile: all ingredients for a vital brand and brand identity. That's what we think at least :-)
Vita = life
'Vitaliteitscampus' is quite a mouthful, so we abbreviated it to Vita, which means 'life' in Latin. Less of a tongue twister, right?
Website
A vital brand can't go without an inspiring website. We added dynamic elements in the web design. Not excessively, but just enough to support the website's functionality.
