Loyalty campaign (promotion program)
Sigma® Paints released a promotion program for the professionals to gain the loyalty of the main consumer' category of the market... the program ran with a AD campaign covering BTL/ATL for 2 seasons targeting local workers and professionals in a simple and easy communication, without any sophistication in the communication ADs or apps, as well as it got more than the strategies expectations, and higher target.
Press media, poster.
Press media, brochure' cover
Press media, Flyer (A4, 3 folds) face 1.
Press media, Flyer (A4, 3 folds) face 2.
P.O.P & in-Store media, X banner.
Outdoor media, (Branding campaign).
Outdoor media, (Branding campaign).
