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Packaging and Brand Identity for Démi Bai
2022
Démi Bai is built on a small, inventive team creating innovative fragrances; its hand cream line includes Blackberry and Coffee, Bergamot and Saffron, and Chamaecyparis and Obtusa. Looking for an “experimental” but “calm, sophisticated” new design direction, with a peaceful, pared-back approach.
The color palette has been chosen from a range of raw colors from natural, but “abrasive” materials, aligning with the “bitter” and “mysterious” aesthetics of Démi Bai. The use of cold greys and grainy metallics suggests a harshness.
![black and white brand identity Fragrance Design graphic design Logo Design modern package design Packaging Photography typography](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c5b017148885781.62ddce0280f3b.jpg)
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![black and white brand identity Fragrance Design graphic design Logo Design modern package design Packaging Photography typography](https://mir-s3-cdn-cf.behance.net/project_modules/1400/4c4792148885781.62ddce0281f6e.jpg)
![black and white brand identity Fragrance Design graphic design Logo Design modern package design Packaging Photography typography](https://mir-s3-cdn-cf.behance.net/project_modules/1400/657d8d148885781.62ddce0286b80.jpg)
![black and white brand identity Fragrance Design graphic design Logo Design modern package design Packaging Photography typography](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a3c76f148885781.62ddce028944c.jpg)
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![black and white brand identity Fragrance Design graphic design Logo Design modern package design Packaging Photography typography](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/6d4ab8148885781.62ddce02876f3.jpg)
![black and white brand identity Fragrance Design graphic design Logo Design modern package design Packaging Photography typography](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/da0150148885781.62ddce0289f51.jpg)
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